We deliver nutritional creativity for inspired living, naturally.

We are a responsive innovation hub designed to drive increased value from the New Zealand Dairy Industry through development of a consumer-led product range. We deliver high value functional foods to global consumers.

Growing up with families around the world, our innovation hub is fuelled by the needs of the consumer. We develop natural, targeted and great tasting solutions for every stage of life, ensuring healthy eating is an easy choice for everyone.

Our Values

White Cloud naturally delivers nutritional creativity, growing up with families around the world.


There is something in the nature of nature. LAYOUT OMS.v3.VANILLA.GLASS.RGB2

We as human beings are only just beginning to recognise nature's wisdom and elegance. Yet so many of us live in cities and the more we urbanise and become removed from nature the more we yearn for its connection.

As an information rich brand we impart knowledge to our end users based around the elegance of nature and its balanced response to the seasons ensuring its continuing health and renewal.

White Cloud captures the knowledge of nature by acknowledging its brilliance. It is committed to bringing to market the world's finest natural nutritional foods and ingredients from the dairy fields of New Zealand.

Kura is White Cloud's first product – a premium line of high quality nutrition-packed smoothie powders and boosts for all the family that launched in the US market in January 2015.

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